Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.
Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.
But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s skincare launches as well.
Etude – Bare Edge Slim Brow + Bare Edge Brow Fixer
Makeup brand Etude announced the launch of “Bare Edge Slim Brow” and “Bare Edge Brow Fixer“.
“Bare Edge Brow Fixer” is an eyebrow fixer that holds eyebrows in place from roots to the end, for full and defined eyebrows. The product helps create natural-looking eyebrows by taming unruly and spare brows while preserving their texture.
“Bare Edge Slim Brow” is a slim and precise eyebrow “Bare Edge Brow Fixer” is an eyebrow fixer that holds eyebrows in place from roots to the end, for full and defined eyebrows. The product helps create natural-looking eyebrows by taming unruly and spare brows while preserving their texture.
(L-R #01 Dark Brown | #02 Natural Brown | #03 Gray Brown | #04 Light Brown)
VDL – Lumilayer Vita Tone-Up Primer
LG Household And Healthcare’s makeup brand VDL launched “Lumilayer Vita Tone-Up Primer“, a primer with a multivitamin content that holds make-up in place even under the scorching sun and makes skin appear more healthy and bright.
“Lumilayer Vita Tone-Up Primer” not only ensures better adhesion of makeup, but also corrects skin tone, soothes skin, protects it from UV rays and instantly hydrates it upon application. The primer contains Lumilayer Vita Complex, an ingredient that combines over 5% multivitamin ingredients (3% Panthenol, 2% Niacinamide, 1,000ppm Vitamin E and 10ppm Ascorbyl Glucoside) that deliver vitality to the skin, along with extracts of oranges and lemons that are rich in vitamin C and make skin radiant and healthy.
In addition, “Lumilayer Vita Tone-Up Primer” boasts a hydrating and refreshing lotion formula that that comfortably adheres to the skin, smooths skin texture and quickly permeates the skin to improve the adhesion of makeup. Thanks to sebum-absorbing powder, the primer illuminates complexion without stickiness or shine.
Dear Dahlia – 2021 FW Timeless Bloom Collection
Luxury vegan brand Dear Dahlia announced the launch of “Timeless Bloom Collection“, a makeup collection that embodies the timeless beauty of the upcoming autumn season.
The 2021 FW “Timeless Bloom Collection” consists of an eyeshadow palette, blushes and liquid lipsticks inspired by Dear Dahlia’s “Timeless Beauty” philosophy that enhances the skin’s natural beauty without using animal-derived ingredients or testing on animals.
“Timeless Bloom Collection Palette” is an eyeshadow palette inspired by the colours of dahlia flowers, that contains 9 classic and sensual shades in three different finishes: matte, silky shimmer and soft metallic glitter.
(top to bottom: #Bare Coral | #Russet Caramel | #Retro Rose)
“Paradise Petal Matte Blush” softly sculpts cheeks and tints them with the colours of petals. The blush is available in 3 shades: #Bare Coral, #Russet Caramel and #Retro Rose.
(top to bottom: #Crème Caramel | #Crimson Rush | #Mauve Sunset | #Sweet Toffee)
Lastly, “Petal Touch Plumping Lip Velour” is a liquid lipstick with a plumping effect that makes lips appear three-dimensional with a soft blur matte finish and the vivid colours of petals. The lipstick is availale in 4 shades: #Crème Caramel, #Crimson Rush, #Mauve Sunset, and #Sweet Toffee.