• Korean Beauty Industry
    • New Korean Beauty Launches
    • Korean Beauty Trends
    • Industry News
  • Best K-Beauty
    • Korean Beauty Awards
    • Korean Beauty Bestsellers
    • Korean Beauty Rankings
  • Guides
    • Cruelty-Free K-Beauty
    • Korean Beauty Vocabulary
    • History of Korean Beauty
    • Korean Traditional Medicine
    • Ingredient Focus
  • Videos
  • About
    • About the Monodist
    • Contact

The Monodist by Odile Monod

Tag

needly

New Korean skincare products [September – Week 1]
11 Sep 2021
New Korean Beauty Launches, Translations

New Korean skincare products [September – Week 1]

Introducing the latest Korean skincare products.

Read More
everleigh-commen-icon1
2021 Glowpick Awards
17 Jun 2021
Best K-Beauty, Korean Beauty Awards, Translations

Glowpick Consumer Beauty Awards 2021 (mid-year)

The Glowpick Awards 2021 celebrate the most popular beauty products in Korea based on the real opinions of Korean consumers.

Read More
everleigh-commen-icon0
Top-selling Korean Beauty products in March 2021, in South Korea
13 May 2021
Best K-Beauty, Korean Beauty Bestsellers, News, Translations

Top-selling Korean Beauty products in March 2021, in South Korea

The leading beauty retailers in South Korea share the top selling Korean beauty products for the month of March 2021.

Read More
everleigh-commen-icon0
New Korean skincare products [January 2021 – Week 2]
23 Jan 2021
Korean Beauty Industry, New Korean Beauty Launches, Translations

New Korean skincare products [January 2021 – Week 2]

Introducing the latest Korean skincare products launched this week.

Read More
everleigh-commen-icon0
Odile Monod

Odile Monod

Art Director working in beauty.
🇮🇹 🇬🇧 🇰🇷

I've been researching the Korean Beauty Industry for over a decade, and on my social channels I translate and make informative content on Korean Beauty trends and history.

Latest Video

Latest Video Latest Video

Discover the power of Korean Red Ginseng, the most ancient Korean anti-aging skincare secret.
SUBSCRIBE

Instagram

(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 weeks ago
View on Instagram |
1/4
🇬🇧 (🇮🇹 nei commenti) Raise your hand if you ever read an online comment that sounded something like: "I always get sunburn whenever I wear an Asian sunscreen outside, these sunscreens are a scam!" When Asian beauty started to gain popularity outside of Asia, many people fell head over heels for the lightweight, comfortable formulas of Asian sunscreens... but not many seem to know about the difference between outdoors sunscreens and daily sunscreens in Asian beauty. This distinction actually exists in Western sunscreens as well, but it's more widespread in Asian beauty because of the characteristics of its market. Despite what you might perceive from looking at the online skincare community, the average Western consumer only wears sunscreen when they go to the beach, hence the vast majority of sunscreens available in the West are already designed for outdoor use. However, in many Asian countries wearing sunscreen everyday is nothing out of the ordinary and this led to a high demand for lightweight sunscreen formulas that could be worn comfortably on a daily basis, mostly in an indoor setting (going to the office, running errands around town etc). Usually, these sunscreens don’t have a high adhesion to the skin and wear off easily when they’re exposed to high temperatures, sweat or water. So if you're looking for a sunscreen suitable for that use, you'd better look for an 'outdoor sunscreen'. 'Outdoor sunscreens' are highly-resistant sunscreens that are designed to provide strong UV protection even in extreme conditions, including strong sunlight or intensive sport activity. In my latest video I talk about how to recognise an outdoor sunscreen from a daily sunscreen and I also share with you my favourite Korean sunscreens for both categories.  And for lovers of mineral sunscreens, don't worry I didn't forget about you! A new video on my favourite Korean mineral sunscreen is coming to your screens at the beginning of next week so watch this space! [link in bio] #koreanskincare #rasianbeauty #sunscreens #abcommunity #skincarecoreana #cosmeticacoreana #선크림추천 #톤업크림 #선크림 #올리브영 #올리브영추천
🇬🇧 (🇮🇹 nei commenti) Raise your hand if you ever read an online comment that sounded something like: "I always get sunburn whenever I wear an Asian sunscreen outside, these sunscreens are a scam!" When Asian beauty started to gain popularity outside of Asia, many people fell head over heels for the lightweight, comfortable formulas of Asian sunscreens... but not many seem to know about the difference between outdoors sunscreens and daily sunscreens in Asian beauty. This distinction actually exists in Western sunscreens as well, but it's more widespread in Asian beauty because of the characteristics of its market. Despite what you might perceive from looking at the online skincare community, the average Western consumer only wears sunscreen when they go to the beach, hence the vast majority of sunscreens available in the West are already designed for outdoor use. However, in many Asian countries wearing sunscreen everyday is nothing out of the ordinary and this led to a high demand for lightweight sunscreen formulas that could be worn comfortably on a daily basis, mostly in an indoor setting (going to the office, running errands around town etc). Usually, these sunscreens don’t have a high adhesion to the skin and wear off easily when they’re exposed to high temperatures, sweat or water. So if you're looking for a sunscreen suitable for that use, you'd better look for an 'outdoor sunscreen'. 'Outdoor sunscreens' are highly-resistant sunscreens that are designed to provide strong UV protection even in extreme conditions, including strong sunlight or intensive sport activity. In my latest video I talk about how to recognise an outdoor sunscreen from a daily sunscreen and I also share with you my favourite Korean sunscreens for both categories.  And for lovers of mineral sunscreens, don't worry I didn't forget about you! A new video on my favourite Korean mineral sunscreen is coming to your screens at the beginning of next week so watch this space! [link in bio] #koreanskincare #rasianbeauty #sunscreens #abcommunity #skincarecoreana #cosmeticacoreana #선크림추천 #톤업크림 #선크림 #올리브영 #올리브영추천
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 months ago
View on Instagram |
2/4
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 months ago
View on Instagram |
3/4
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 months ago
View on Instagram |
4/4

Recent Posts

  • New Korean make-up products [September – Week 1] September 11, 2021
  • New Korean skincare products [September – Week 1] September 11, 2021
  • The most ancient Korean anti-aging secret: discover the power of Red Ginseng (feat. Donginbi) September 7, 2021

Disclaimer

© 2021 Odile Monod. All rights reserved. No part of this site may be reproduced in whole or in part without the permission of the owner.

Archives

FOLLOW ME @ODILEMONOD

(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
(🇮🇹 nei commenti) #ad #광고 It’s said that Hwang Jin-yi, a young courtesan of the Joseon Dynasty renowned for her exceptional beauty, used red ginseng to take care of her skin. According to old folk stories, she used to wash her face using ginseng-boiled water twice a day and bathed in a decoction of ginseng leaves multiple times a week to preserve her clear and bright complexion. These anecdotes, along with many historical records of the time, are testimony of the power of Red Ginseng, the most ancient anti-aging ingredient found in Korean beauty. Red Ginseng is a plant with exceptional adaptogenic properties that has been used as a traditional herbal medicine for many centuries in Asia. Korean Red Ginseng, in particular, became known internationally as the best quality ginseng in the world. This is mainly due to the particular geographical characteristics of the Korean peninsula that constitute the ideal growing environment for the ginseng plant. But not all ginseng is made equal: to protect the reputation of Korean Red Ginseng against low-quality counterfeits, the Korean government instituted a monopoly on ginseng in 1899 that lasted until 1996. Today I take you through the history of Donginbi, a beauty brand that embodies the expertise and quality of Cheong Kwan Jang, the former state monopoly on ginseng and an international symbol of state-of-the-art ginseng. Swipe until the end to uncover a special surprise in partnership with @donginbiusa #donginbi #koreanskincare #antiagingskincare #abcommunity #koreanbeauty #cosmeticacoreana #skincarecoreana #스킨케어 #피부관리 #동인비 #안티에이징
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 weeks ago
View on Instagram |
1/5
🇬🇧 (🇮🇹 nei commenti) Raise your hand if you ever read an online comment that sounded something like: "I always get sunburn whenever I wear an Asian sunscreen outside, these sunscreens are a scam!" When Asian beauty started to gain popularity outside of Asia, many people fell head over heels for the lightweight, comfortable formulas of Asian sunscreens... but not many seem to know about the difference between outdoors sunscreens and daily sunscreens in Asian beauty. This distinction actually exists in Western sunscreens as well, but it's more widespread in Asian beauty because of the characteristics of its market. Despite what you might perceive from looking at the online skincare community, the average Western consumer only wears sunscreen when they go to the beach, hence the vast majority of sunscreens available in the West are already designed for outdoor use. However, in many Asian countries wearing sunscreen everyday is nothing out of the ordinary and this led to a high demand for lightweight sunscreen formulas that could be worn comfortably on a daily basis, mostly in an indoor setting (going to the office, running errands around town etc). Usually, these sunscreens don’t have a high adhesion to the skin and wear off easily when they’re exposed to high temperatures, sweat or water. So if you're looking for a sunscreen suitable for that use, you'd better look for an 'outdoor sunscreen'. 'Outdoor sunscreens' are highly-resistant sunscreens that are designed to provide strong UV protection even in extreme conditions, including strong sunlight or intensive sport activity. In my latest video I talk about how to recognise an outdoor sunscreen from a daily sunscreen and I also share with you my favourite Korean sunscreens for both categories.  And for lovers of mineral sunscreens, don't worry I didn't forget about you! A new video on my favourite Korean mineral sunscreen is coming to your screens at the beginning of next week so watch this space! [link in bio] #koreanskincare #rasianbeauty #sunscreens #abcommunity #skincarecoreana #cosmeticacoreana #선크림추천 #톤업크림 #선크림 #올리브영 #올리브영추천
🇬🇧 (🇮🇹 nei commenti) Raise your hand if you ever read an online comment that sounded something like: "I always get sunburn whenever I wear an Asian sunscreen outside, these sunscreens are a scam!" When Asian beauty started to gain popularity outside of Asia, many people fell head over heels for the lightweight, comfortable formulas of Asian sunscreens... but not many seem to know about the difference between outdoors sunscreens and daily sunscreens in Asian beauty. This distinction actually exists in Western sunscreens as well, but it's more widespread in Asian beauty because of the characteristics of its market. Despite what you might perceive from looking at the online skincare community, the average Western consumer only wears sunscreen when they go to the beach, hence the vast majority of sunscreens available in the West are already designed for outdoor use. However, in many Asian countries wearing sunscreen everyday is nothing out of the ordinary and this led to a high demand for lightweight sunscreen formulas that could be worn comfortably on a daily basis, mostly in an indoor setting (going to the office, running errands around town etc). Usually, these sunscreens don’t have a high adhesion to the skin and wear off easily when they’re exposed to high temperatures, sweat or water. So if you're looking for a sunscreen suitable for that use, you'd better look for an 'outdoor sunscreen'. 'Outdoor sunscreens' are highly-resistant sunscreens that are designed to provide strong UV protection even in extreme conditions, including strong sunlight or intensive sport activity. In my latest video I talk about how to recognise an outdoor sunscreen from a daily sunscreen and I also share with you my favourite Korean sunscreens for both categories.  And for lovers of mineral sunscreens, don't worry I didn't forget about you! A new video on my favourite Korean mineral sunscreen is coming to your screens at the beginning of next week so watch this space! [link in bio] #koreanskincare #rasianbeauty #sunscreens #abcommunity #skincarecoreana #cosmeticacoreana #선크림추천 #톤업크림 #선크림 #올리브영 #올리브영추천
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 months ago
View on Instagram |
2/5
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
🇬🇧 (🇮🇹 nei commenti) As I'm sure you noticed, facial pads became a huge phenomenon in Korean beauty over the last couple of years. While facial pads have always been available in Korea, this sudden popularity seems directly linked to the pandemic and the increasing numbers of skin concerns related to mask-wearing. Let's say you had to wear a face mask for 8 consecutive hours every day because your job, wouldn't it be nice to have a quick (and hypoallergenic) targeted treatment to soothe your skin anywhere on the go? But not all facial pads are made equal. While some types of pads can be a great addition to a daily skincare routine, not every facial pad is suitable for daily use. 💧 Cleansing Pads. Unlike makeup wipes, these are soft cotton pads soaked in a face cleanser and they should be used only when you can't cleanse your face at home. These are the only pads that leave a residue that should be washed off after use! 💥 Peeling Pads. Exfoliating pads that should be used in place of a regular exfoliant or scrub. Even if you have very resistant skin, exfoliating your skin every day is never a great idea (despite what some brands claim...), so use them sparingly according to your skin's needs. ✨Toner pads. Pads that can be used daily to replace your toner for an extra hydration boost. 🌸 Mask pads. Mini-sized sheet masks that can be used to target problematic areas. You can use them after cleansing or even as a quick pick-me-up during the day. [Link to the products in bio] #토너패드 #패드 #스킨케어 #피부진정 #뷰스타그램 #kbeautyaddict #koreanbeauty #koreanskincare #cosmeticacoreana #skincarecoreana
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 months ago
View on Instagram |
3/5
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
🇬🇧 (🇮🇹 nei commenti) Can you tell which of these textures belong to a serum, which ones are essences and which ones are ampoules? I bet you can't. One of the (many) reasons why I'm so vocally against the myth of the "10 Step Korean Skincare Routine" is that it’s based on the premise that there's a standard for product nomenclature, when actually that is not the case. Companies decide to call a product "essence" / "serum" / "ampoule" etc according to how they would like customers to perceive the product. In other words: a name is just another advertising tool we advertisers use to make you interested in a product, just like a fancy packaging. Some websites will tell you that serums are usually more "concentrated" than essences, but that is a very ambiguous statement. Two different products might be labelled as "100% XYZ Plant Extract" but since you can't possibly know how much water goes into an extract, one product could be made of 98% water, while the other could be made of 80% water and still be labelled the same way. Likewise, a more viscous texture is not necessarily a sign of a "higher concentration". So what's the point of talking about "different concentrations"? Unlike what some foreign K-Beauty retailers claim, essences, serums and ampoules are considered equivalent products in Korea: liquid skincare treatments created to target a specific skin concern. This is why on the vast majority of beauty online shops in Korea, you will see these products in the same category (slide 3). Incidentally, this also means that you don't ~need~ to use all these products, just find a product with a formula and a texture you like and run with it! If you want to use multiple of these products, just remember to start from the one with the highest water content. A bonus trivia on this topic: did you know that @sulwhasoo.official 's iconic "First Care Activating Serum" is actually marketed as an essence in Korea? The brand decided to adopt the English name "Serum" because at the time the concept of "essence" was still new to the foreign audience. #rasianbeauty #kbeautyaddict #abcommunity #koreancosmetics #cosmeticacoreana #cosmeticicoreani #skincarecorea
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 months ago
View on Instagram |
4/5
🇬🇧 (🇮🇹 nei commenti) An interesting Korean beauty trend that was accelerated by the pandemic is 'home-aesthetic', the practice of enjoying professional beauty treatments at home (or trying, at least 😂) after social distancing lead many people to refrain from visiting aesthetic clinics on a regular basis. The trend involved skincare (with modelling masks and professional devices becoming a huge topic last year), makeup (with eyebrow lamination kits, eyelash extension kits and the likes), but it was especially noticeable in nail care, with the rising popularity of convenient (and amateur-friendly!) at-home gel manicure kits. Believe it or not I used to be really invested in nail art, but good old corona blues made me lose all motivation to take care of my nails. However, recently I gave the Speedy Gel kits by @wakemake_official a try to cheer myself up from a stressful period, and it felt really great to reconnect with my old passion. They're sets of nail stickers that harden like gel polish under a UV lamp. They come in boxes of 28 pieces (so you can use them at least twice, even more if you only replace some pieces), you just have to peel off the stickers, place them on your nail, cut them and let them sit under a UV lamp for 1 minute and that's it! The kit I'm wearing in this picture is "#12 Chic Marble Blue". #스피디젤네일 #올리브영 #웨이크메이크 #올리브영추천템 #젤네일추천 #젤네일스티커 #koreanbeautyproduct #koreanmakeup #cosmeticacoreana #skincarecoreana
odilemonod
odilemonod
•
Follow

Given the sheer amount of Korean beauty products launching every month, it’s hard to keep up with what’s new in K-Beauty. To help you navigate the complex world of Korean Beauty, every week I break down the hottest beauty launches coming from Korea.

Unlike with my monthly posts on K-Beauty bestsellers, you won’t find any link to purchase these products as they just became available in Korea.

But without further ado, here are the latest Korean skincare offerings of the week! Don’t forget to check out this week’s make-up launches as well.

The History of Whoo – Hwanyudongango Special Edition

The History of Whoo - Hwanyudongango Special Edition
The History of Whoo - Hwanyudongango Special Edition

The History of Whoo launched a new limited edition set to celebrate the new year. With an elegance that expresses noble and sincere devotion, the “Hwanyudongango Special Edition” is a gift set fit for a modern-day queen. In particular, the box containing the set was decorated with luxurious gold designs inspired by classic embroidery themes, where peonies and phoenixes symbolise the wish for the queen’s longevity and happiness.

The limited edition contains an exclusive jumbo size (50ml) of the brand’s Hwanyudongango Eye Cream. The eye cream is part of The History of Whoo’s premium Hwanyu line, and features highly-concentrated 35-year-old wild ginseng energy, obtained extracting of the whole ginseng plant, including roots, stems, leaves and flowers. The powerful variety of ginseng used in the cream, can be gathered only in small quantities once a year (from May to September), when the nature’s energy reaches its peak, and this gives the formula an extraordinary age-defying effectiveness.

Along with wild ginseng extract, the cream also contains over 70 traditional Korean herbal ingredients formulated using an authentic method of preparation used in original Traditional Korean Medicine prescriptions. This rich formula works to repair and bring new life to tired and mature skin.

The “Hwanyudongango Special Edition” set includes:

  • Limited Edition Hwanyudongango Eye Cream (50ml)
  • Royal Privilege Cream (4ml)
  • Hwanyu Imperial Youth First Serum (15ml)
  • Hwanyu Signature Ampoule (7ml)
  • Hwanyujinaek Essence (7ml)
  • Hwanyugo Cream (4ml)
  • Hwanyudongango Eye Cream (4ml)

Laneige – Water Sleeping Mask EX

Laneige - Water Sleeping Mask EX
Laneige - Water Sleeping Mask EX

“Water Sleeping Mask EX” is the 5th generation of Laneige‘s best selling “Water Sleeping Mask”, a product that enjoyed great international success since its first launch in 2002.

The new formula was upgraded using Sleeping Microbiome™ technology to rebalance skin weakened by external aggressors. The “Water Sleeping Mask EX” also contains an exclusive Probiotics Complex derived from 23.8 billion Green Tea Probiotics (AP’s patented ingredient: No. 10-2011-0056468), that strengthens the skin defense and boosts the brightness and clarity of tired skin.

Lastly, the latest edition of the “Water Sleeping Mask” also contains Vegetable Squalane extracted from sugar cane to deeply hydrate skin during the night.

“Water Sleeping Mask EX” is the first Korean beauty product to receive an eco-friendly certification by Carbon Trust. Water consumption was reduced throughout the entire product life cycle, earning a water footprint certification from Carbon Trust, a UK-based organisation  that helps companies to reduce their carbon emissions.

Isoi – Acni Dr. 1st Control Mist

Isoi - 1st Control Mist
Isoi - 1st Control Mist

Isoi announced the launch of “Acni Dr. 1st Control Mist“, a targeted product designed to soothe skin stressed from prolonged mask-wearing.

The mist is the latest addition to”Acni Dr.”, Isoi’s popular skin care line dedicated to acne-prone skin. Like the other products in the line, the “1st Control Mist” contains a powerful blend of soothing ingredients of both Eastern and Western origins, including Tea Tree, Centella Asiatica and Bulgarian Rose Oil.

The product is sold as a convenient set of 2 travel size bottles that can be easily carried around to relieve skin on-the-go.

Sioris – Enriched by Nature Cream

Sioris - Enriched By Nature Cream
Sioris - Enriched By Nature Cream

Clean beauty brand Sioris launched “Enriched by Nature Cream“, a brightening cream that delivers intense hydration and radiance to dry and lackluster skin.

The highly-moisturising formula contains 8% Organic Shea Butter and 1% Organic Baobab Tree Seed Oil, which form a protective layer on skin to increase moisture retention and provide an excellent moisturising effect for very dry skin. In addition, Phytosphingosine, a substance that induces the synthesis of ceramides, and Ceramide NP are formulated to help provide care for the natural health of the skin barrier. Lastly, Organic Green Tea Water from Boseong (Jeonnam), contains catechins and B vitamins, which help soothe troubled skin and protect skin from irritation.

“Enriched by Nature Cream” received a COSMOS certification for Natural and Organic Cosmetics.

Needly – Mild Cleansing Balm

Needly - Multi Cleansing Balm
Needly - Multi Cleansing Balm

Minimalist beauty brand Needly announced the launch of “Mild Cleansing Balm“, an all-in-one cleanser that covers both steps of the double cleansing process.

The “Mild Cleansing Balm” gently deep cleanses skin irritated by mask-wearing, make-up and pollution, and leaves it hydrated and soft without feeling tight.

The cleanser contains fermented camellia seed oil, an ingredient obtained using a patented bio-emulsification technology. The fermented oil acts as a natural surfactant with fine particles that effectively dissolve excessive sebum, prevent the formation of whiteheads and hydrate the skin at the same time.

The Korea Dermatology Research Institute confirmed the product’s efficacy in improving whiteheads through human clinical trials. After just one application, the institute observed that the number of whiteheads decreased by an average of 6.26, for a total improvement rate of 21.13%.

Additionally, the cleanser doesn’t contain any alcohol, artificial colours, or synthetic fragrances, making the product suitable even for the most sensitive skin types.

Holitual – Nutri Elixir Balm

Holitual - Nutri Elixir Balm
Holitual - Nutri Elixir Balm

Amorepacific Group’s home-aesthetic brand Holitual launched “Nutri Elixir Balm“, a highly-nutritious aroma balm that nourishes the skin and gives it a smooth glow.

The balm contains many fruit extracts, like hazelnut, avocado and argania, which have been used in beauty since ancient times, thanks to their strong vitality and their excellent ability to provide nutrients to the skin. Furthermore, Blanc Effloessence™, a blend of white flowers including acacia flower, elderflower and neroli, helps soothe, moisturise and firm the skin, making it look more radiant and healthy.

“Nutri Elixir Balm” is a multifunctional balm, that can be used in place of a face moisturiser or as a spot treatment for particularly dry areas like knees and elbows. The product can also be used as a lubricating cream for gua sha massages.

Its fast-absorbing formula melts at body temperature and can be applied every day on the skin without discomfort. To avoid the sticky feeling left by most oil balms, Holitual increased the moisturising content of the “Nutri Elixir Balm” to obtain a rich formula with no stickiness or heaviness to it.

Lastly, the aroma of the balm has a deeply relaxing effect with notes of refreshing citrus, green grass and fruity florals.

Discover more new K-Beauty.

Source: Press releases
Translation: © 2021 Odile Monod, Sioris

2 months ago
View on Instagram |
5/5
  • Home
  • About the Monodist
  • Contact

© 2021 Odile Monod Site Powered by Pix & Hue.